The heading is apt and would be supported by the following example. Suppose you are seeing an advertisement which is nothing but an audio describing the feature of the car with a car on a display there. Compare to this is another advertisement where a model is present and displaying all the features of the car. She is sitting inside showing the comfort level present there and many more things of the care related details. The latter will surely attract the audience and capture their mind. Also it will create an impression that the latter product is good because of the beautiful lady explaining the same about it.
This holds true and in case you are planning for a product launch nothing better than the model to do it. You can hire them for a product launch only or can take them on permanent payroll basis as well. There are some sites such as the https://tsmagency.com which lets you get the models. There are wide list of models present at https://tsmagency.com and you can choose them to do the task for you. Beauty and the brilliance of your product will make a good impression and you can earn fortune on basis of it. This is a good marketing practice which can be followed. The models can also be hired on a temporary basis for a product launch only so it leaves you out from the situation of hiring them on full time basis.
The practice can you beat the rival products. You can try this with your next product launch and sure is that the product will catch the attention of the public. The rest work would be done by the product quality and the reviews from the customer who are using the same.